Hair's to the benefits of a glass of milk
LARGE cartoon moustaches have been put up around Edinburgh as part of a new campaign to get people drinking milk.
The moustaches are part of an attempt by the Scottish Dairy Marketing Company to encourage healthier living in Scotland.
It follows a previous advertising campaign, featuring celebrities with milk moustaches, which was used on buses and billboards.
The latest bid has been backed by musician and TV presenter Myleene Klass and Scottish actress Ashley Jensen.
A spokesman for the Scottish Dairy Marketing Company said: "The campaign is our latest move to encourage healthy living in Scotland. It is already a great success and sales of milk have risen significantly."
The full article contains 118 words and appears in Edinburgh Evening News newspaper.
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Last Updated:
20 May 2008 9:54 AM
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Source:
Edinburgh Evening News
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Location:
Edinburgh